Head of Performance Marketing
At Swarovski, where innovation meets inspiration, our people desire to explore, experience, and create. As Head of Performance Marketing, you lead the performance marketing channels at Swarovski and guide us to scale our activities for long-term growth. We are looking for someone with deep performance marketing experience who can collaborate closely with Brand Management teams and Data Analytics to build scalable solutions.
Be part of a truly iconic global brand, learn and grow with us. We’re bold and inventive, revealing astonishing things like no one else can. A world of wonder awaits you.
About the job
Your main duties will include:
Commercial Responsibility for Performance Marketing, driving online and offline profitable sales while supporting long-term brand building efforts. Great understanding of numbers and opportunities, ability to explain performance of digital channels to anyone.
Management of all Performance Marketing channels and tactics, including search engine advertising, paid social, display, affiliate marketing, and 3rd Party Online performance marketing, such as Zalando.
Stakeholder management across the organization, from Brand Management to IT. Maintaining a network of relationships internally between the markets and Brand Management.
Innovation and growth within Digital Commerce with a test-and-learn mindset to seize opportunities presented by the revolving tech and social space.
Leadership which inspires and makes teams successful, while defining the right set-up for long-term growth.
Unlocking value creation from automation, AI powered tools and strategic partnerships.
About you
We are looking for a unique and amazing talent, who brings along the following:
Strong digital marketing knowledge of paid search, SEO, paid social, display, affiliate marketing, and emerging channels; experience in leading agencies and partners.
At least 5 years of professional experience in a similar role within an international setting, working with analytics and automation at scale
Experience with commercial planning to support defining Performance Marketing goals and achieving commercial targets on different channels.
A data first mindset with strong analytical and experimentation skills, working with Multi-Touch-Attribution models.
Proven experience in team leadership with the ability to structure teams, ability to attract and retain great people.
Exceptional interpersonal skills, including experience collaborating with stakeholders from various departments, geographies, and levels of organizational hierarchy.
Excellent English proficiency, presentation, and communication skills.
What we offer
You can expect a range of benefits, including:
Swarovski products discounts
Full coverage of accident insurance
Attractive pension fund conditions
Well-being offers available on-site
Subsidized public transportation or free parking
Employee canteen with buffet
Masters of Light Since 1895
Swarovski creates beautiful crystal-based products of impeccable quality and craftsmanship that bring joy and celebrate individuality.
Founded in 1895 in Austria, the company designs, manufactures and sells the world's finest crystal, gemstones, Swarovski Created Diamonds and zirconia, jewelry, and accessories, as well as crystal objects and home accessories. Swarovski Crystal Business has a global reach with approximately 2,400 stores and 6,700 points of sales in around 140 countries and employs more than 18,000 people. Together with its sister companies Swarovski Optik (optical devices) and Tyrolit (abrasives), Swarovski Crystal Business forms the Swarovski Group. A responsible relationship with people and the planet is part of Swarovski’s heritage. Today this legacy is rooted in sustainability measures across the value chain, with an emphasis on circular innovation, championing diversity, inclusion and self-expression, and in the philanthropic work of the Swarovski Foundation, which supports charitable organizations bringing positive environmental and social impact.
Swarovski is an equal opportunity employer. We give our people the guts to celebrate individuality and pride ourselves on creating a workplace where people feel involved, respected, valued, connected, and heard. A place where anyone/everyone belongs. All aspects of employment including the decision to hire, promote, discipline, or discharge, will be based on merit, competence, performance, and business needs. We do not discriminate based on race, color, religion, marital status, age, national origin, physical or mental disability, medical condition, pregnancy, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under the law of the countries we operate in.
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