Marketing Lead (d/f/m) DePuy Synthes for Trauma, CMF and Power Tools
At Johnson & Johnson, ?we believe health is everything. Our strength in healthcare innovation empowers us to build a?world where complex diseases are prevented, treated, and cured,?where treatments are smarter and less invasive, and?solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at https://www.jnj.com/.
DePuy Synthes Companies of Johnson & Johnson is the leading orthopedics and traumatology company worldwide. We offer products and services not only in the areas of joint reconstruction, traumatology, spine surgery, sports medicine, neurosurgery, facial and cranial surgery, power tools, and biomaterials, but also in robotics.
Do you have a passion for marketing and want to advance your career? Johnson & Johnson is seeking an individual with a track record of driving results to join our team as a Marketing Lead in Germany for our Business Unit DePuy Synthes.
We are looking for a highly committed
Marketing Lead (d/f/m) DePuy Synthes for Trauma, CMF and Power Tools
with place of residence in Germany close to Norderstedt/Hamburg or Umkirch/Freiburg
As the Marketing Lead, you will play a crucial role in capturing insights and translating them into viable solutions for our customers. Your responsibilities will include developing compelling brand strategies, ensuring consistent implementation across Germany, and driving the execution of managed platforms. You will also be responsible for managing critical processes related to business planning, market research, and multi-channel marketing.
To succeed in this role, you must have proven experience in successfully implementing world-class product launches and developing comprehensive marketing plans. You should be able to accurately assess market opportunities and work with Sales Management to prepare and capture innovative solution offerings. Strong communication and leadership skills are essential, as you will be collaborating closely with cross-functional teams and representing the needs of Germany within the region.
Responsibilities
- Leverage market insights to develop compelling brand strategies in Germany
- Ensure consistent implementation of global/EMEA strategies for Trauma in Germany
- Ensure strong alignment with EMEA`s strategic priorities and DPS Trauma Franchise imperatives as well as responsible for driving execution of managed platforms across Germany
- Coordinate critical processes related to business planning, market research, and multi-channel marketing
- Implement world-class product launches, ensuring strategic alignment and adherence to the LEX framework
- Develop and implement comprehensive marketing plans to achieve business goals
- Assess market opportunities and collaborate with Sales Management to capture innovative solutions
- Identify customer insights and market trends to enhance marketing strategy and business results
- Manage brands effectively and with a strong understanding of business strategies
- Transforming feedback from various sources into effective strategies for sustainable business growth.
- Coordinate forecast and demand plan from a business standpoint
- Cultivate a Marketing Team that embraces diversity and exhibits a range of effective work behaviors.
