Local Market Solutions/Field Trainer, CAR-T - West
Johnson & Johnson is recruiting for a field-based Local Market Solutions/Field Trainer, CAR-T to support the West Region. This is a field based position, with preference for the candidate to reside in the assigned region with easy access to a national airport.
At Johnson & Johnson,?we believe health is everything. Our strength in healthcare innovation empowers us to build a?world where complex diseases are prevented, treated, and cured,?where treatments are smarter and less invasive, and?solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at https://www.jnj.com/.
Position Description:
- Leads execution of a coordinated marketing deployment across key accounts and regional markets, as well as the planning and execution of all the promotional programs to support the overall cilta-cel brand position in targeted markets.
- Ensures coordination with sales leadership, key account management, market access, and alliance partners to optimize and track the local promotional effort.
- Evaluates local marketing trends, field/customer insights, competitive intelligence, and market research to use personal or non-personal channels strategies to disproportionately benefit cilta-cel. This includes local payer dynamics, employer dynamics, competitive landscape, referral patterns and other factors that affect product and brand choice.
- Leverage local insights to then create sales assets based on patterns/approaches for outreach from academic accounts. This will entail strong collaboration with the Marketing professional promotion team as well as external agencies, key internal stakeholders, and cross functional groups within the organization.
- Develop and Operationalize Cilta-cel channel strategy for Oncology community practice strategy. Additionally, build and develop hospital outpatient models for authorized district accounts.
- Partner with Insights & Analytics to ensure the capturing of aggregated field insights and learnings to assess the effectiveness of our strategies and areas where the strategy needs to evolve.
- Work productively with to determine resources and programs that can address customer needs.
- Track, metric and evaluate regional performance and advise on corrections as needed.
- Leads local field training needs during the launch of CARVYKTI (both 1:1 and group training as appropriate). This includes product, market, competitive, and operational curriculum.
- Facilitates workshops at National and Regional meetings by coordinating efforts, materials, and participants while maximizing engagement and effectively enhancing OS learning.
- Educate staff and local community sites on affordability and economic considerations for CART treatment for patients and treaters.
- Support patient care and transition between sites of care to optimize patient adherence and remove local operational barriers.
- Build, cultivate and grow long-term relationships with Local KOLs to drive EE planning at local, regional conferences and other venues.
- Ensures compliance with HCC and Company guidelines.
This is not an exhaustive, comprehensive listing of job functions. May perform other duties as assigned.
