Freelance Digital Advertising Specialist
Freelance Digital Advertising Specialist
Berlin
Germany
€80/hour
Contract
Digital Marketing
1
Digital Advertising Specialist
About the Role:
We are seeking a highly skilled Freelance Digital Advertising Specialist to support an evolving advertising strategy for a marketleading client. This role will focus on optimisation and creation of new campaigns across various platforms, primarily in display and social media advertising.
Key Responsibilities in Paid Social & Display Advertising:
- Automated & Dynamic Ads – Update creatives, perform simple creative analysis, and adjust budgets for scaling campaigns post-launch. Use Smartly for automated and dynamic ads.
Product Feed Management – Generate and manage product feeds using SQL for deeper analysis.
New Channel Expansion – Manage and expand campaigns, including creative refreshes, briefing, and follow-ups.
Google Display Ads – Set up and launch campaigns, ad groups, and audiences.
– Expand into new markets, update creatives, and automate processes with feeds.
– Launch and monitor tests for feeds and audiences across various campaign types.
Required Skills:
- Experience with major social media platforms (TikTok appreciated).
- Expertise in Google Display Ads (Microsoft Ads and Criteo experience is a plus).
- Proficiency with Smartly is beneficial.
- Capable of launching and managing campaigns.
- Competence in using SQL for data analysis (experience with Looker and Databricks beneficial).
Start Date: August 2024
Commitment: 2-3 days per week
Duration: Initial contract for 3 months, with potential for extension based on performance and business needs.
Location: Fully remote (Berlin HQ). Candidates should be based in CEST/ +/-2
Darwin Recruitment is acting as an Employment Business in relation to this vacancy.
Lucy Leverett
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