CRM Specialist
Our team within IKEA
At IKEA, our vision is to create a better everyday life for the many people. We believe that everything we do comes with the responsibility to create a positive impact on people, society and the planet. We are passionate about home furnishing, creating a positive life at home and sharing our tasty responsibly sourced food with the many people across the world.
We are guided by our cultures & values, creating a great place to work.
We stand for equality, diversity and inclusion.
We care about people & planet and promote health & wellbeing.
We nurture your development and provide career opportunities to unlock your potential.
What you need to know
Working at IKEA has its benefits and rewards:
• 5 weeks’ Paid Annual Leave, Paid Parental Leave, Family & Community Leave and much more
• 24/7 access to our Employee Assistance Program for health and wellbeing support
• 15% Co-worker discount
• Low-cost nutritious meals including complimentary drinks in our Co-worker restaurant
• Free Co-worker parking
• Digital Entertainment membership (thousands of discounts for dining, fun activities, shopping and travel across Australia & New Zealand)
• Bonus programme (where eligible)
• Co-worker Loyalty programme (extra contribution to your superannuation fund where eligible)
Additional information:
• This role is Temporary, Full-time, 76hrs/fortnight until November 2025.
• The preferred location for the role is Service Office, Tempe NSW, where hybrid working including a minimum of 3 days in the Service Office is required. However remote working from any other IKEA AU location will be considered.
• Applications close Friday 27 September 2024.
About this work area
As CRM Specialist your responsibilities will include, but are not limited to:
• Supporting the Customer Engagement and Loyalty team in developing the IKEA Family and IKEA Business Network loyalty clubs and driving lifetime value.
• Overall responsibility for executing IKEA Family email and SMS campaigns to drive engagement and support the commercial agenda.
• Planning and briefing email and SMS campaign content in collaboration with the Marketing Communications, Selling and eCommerce teams.
• Building email and SMS campaigns in global content tool and executing with Global CRM agency.
• Optimising email campaigns based on performance and in accordance with global recommended changes.
• Reporting, analysing and interpreting customer data and leveraging insights to shape effective marketing strategies.
• Build and maintain relationships with global partners to optimise direct member communication to improve KPIs and member engagement.
As CRM Specialist you are:
• Equipped with experience in CRM/email campaign management, which will be highly preferred, however not essential.
• Analytical, with a strong ability to translate customer data into actions that drive the marketing agenda forward.
• A creative thinker who embodies a customer centric approach through everything you do.
• Equipped with understanding of the customer journey and passionate about finding ways to optimise customer conversion.
• Demonstrate interest in creating, executing and optimising engaging email marketing programs to drive business contribution and loyalty.
• Process driven, organised and have good attention to detail.
We need people like you!
At IKEA, work is so much more than a job. Come join us!
At IKEA, our vision is to create a better everyday life for the many people. We believe that everything we do comes with the responsibility to create a positive impact on people, society and the planet. We are passionate about home furnishing, creating a positive life at home and sharing our tasty responsibly sourced food with the many people across the world.
We are guided by our cultures & values, creating a great place to work.
We stand for equality, diversity and inclusion.
We care about people & planet and promote health & wellbeing.
We nurture your development and provide career opportunities to unlock your potential.
What you need to know
Working at IKEA has its benefits and rewards:
• 5 weeks’ Paid Annual Leave, Paid Parental Leave, Family & Community Leave and much more
• 24/7 access to our Employee Assistance Program for health and wellbeing support
• 15% Co-worker discount
• Low-cost nutritious meals including complimentary drinks in our Co-worker restaurant
• Free Co-worker parking
• Digital Entertainment membership (thousands of discounts for dining, fun activities, shopping and travel across Australia & New Zealand)
• Bonus programme (where eligible)
• Co-worker Loyalty programme (extra contribution to your superannuation fund where eligible)
Additional information:
• This role is Temporary, Full-time, 76hrs/fortnight until November 2025.
• The preferred location for the role is Service Office, Tempe NSW, where hybrid working including a minimum of 3 days in the Service Office is required. However remote working from any other IKEA AU location will be considered.
• Applications close Friday 27 September 2024.
About this work area
As CRM Specialist your responsibilities will include, but are not limited to:
• Supporting the Customer Engagement and Loyalty team in developing the IKEA Family and IKEA Business Network loyalty clubs and driving lifetime value.
• Overall responsibility for executing IKEA Family email and SMS campaigns to drive engagement and support the commercial agenda.
• Planning and briefing email and SMS campaign content in collaboration with the Marketing Communications, Selling and eCommerce teams.
• Building email and SMS campaigns in global content tool and executing with Global CRM agency.
• Optimising email campaigns based on performance and in accordance with global recommended changes.
• Reporting, analysing and interpreting customer data and leveraging insights to shape effective marketing strategies.
• Build and maintain relationships with global partners to optimise direct member communication to improve KPIs and member engagement.
As CRM Specialist you are:
• Equipped with experience in CRM/email campaign management, which will be highly preferred, however not essential.
• Analytical, with a strong ability to translate customer data into actions that drive the marketing agenda forward.
• A creative thinker who embodies a customer centric approach through everything you do.
• Equipped with understanding of the customer journey and passionate about finding ways to optimise customer conversion.
• Demonstrate interest in creating, executing and optimising engaging email marketing programs to drive business contribution and loyalty.
• Process driven, organised and have good attention to detail.
We need people like you!
At IKEA, work is so much more than a job. Come join us!
À propos de l'entreprise
