HCP Engagement Manager (m/w/d) (80-100% Working, Field-Based) (Münchenbuchsee, Bern)
Posted Date: Aug 12 2024
As a HCP Engagement Manager, your purpose is to competitively drive cross-specialty HCP Engagements to specialized health care professionals across Switzerland and to drive sales uptake in line with national and regional ambitions. You will drive scientific information and interpret, communicate and implement brand messages and commercial engagement strategies as a result.
In this role you will…
Lead the HCP Engagement strategy & execution within the respiratory & vaccines portfolio: develop & define the annual HCP Engagement plan incl. speaker mapping, target groups, content focus, reach, and activation, in close collaboration with the x-functional team.
Drive the scientific content/ topic creation process in collaboration with Brand Management and Medical Team.
Build a Network of External Expert (EE) speakers across specialties (e.g. Pulmonologists / Immunologists, GPs) on a national and international level.
Organize and execute promotional scientific events such as symposia, company owned events, and other educational initiatives for healthcare professionals.
Plan and execute briefings and trainings with External Expert (EE) speakers, moderate F2F & virtual events.
Generate product related insights and stimulate the team’s contribution to build advocacy for our products.
Build and maintain expertise in the therapeutic area by continuously educate yourself and by participating in national and international congresses and events.
Ensure compliance with all local legal and regulatory requirements as well as GSK local and global policies and guidelines.
Are you interested in scientific information and have a high commercial acumen? Are you energized to contribute to commercial activities and targets?
The purpose of the role is to drive cross-specialty HCP Engagements to health care professionals across Switzerland, to drive sales uptake in line with national and regional ambitions.
You’ll drive scientific brand messaging, advocacy, and interdisciplinary exchange.
Master of Arts or Science in life science, business administration. PhD or MBA is considered as a plus
5+ years’ experience in brand management, product management or other commercial roles in the life science/pharmaceutical industry or medical science liaison/medical affairs roles.
Excellent ability to understand and convey scientific information and interpret, communicate & implement commercial engagement strategies out of it.
Scientific driven individual with the ability to translate science into commercial targets.
Must have strong performance mindset and proven track record to deliver.
Demonstrated project and process management skills.
Excellent interpersonal communication and presentations skills.
Fluent in English & German, French/Italian as a plus.
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Why GSK?
Uniting science, technology and talent to get ahead of disease together.
GSK is a global biopharma company with a special purpose – to unite science, technology and talent to get ahead of disease together – so we can positively impact the health of billions of people and deliver stronger, more sustainable shareholder returns – as an organisation where people can thrive. We prevent and treat disease with vaccines, specialty and general medicines. We focus on the science of the immune system and the use of new platform and data technologies, investing in four core therapeutic areas (infectious diseases, HIV, respiratory/ immunology and oncology).
Our success absolutely depends on our people. While getting ahead of disease together is about our ambition for patients and shareholders, it’s also about making GSK a place where people can thrive. We want GSK to be a place where people feel inspired, encouraged and challenged to be the best they can be. A place where they can be themselves – feeling welcome, valued, and included. Where they can keep growing and look after their wellbeing. So, if you share our ambition, join us at this exciting moment in our journey to get Ahead Together.
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