Hamilton E-Commerce Manager- Fixed Term Maternity Cover

Hamilton E-Commerce Manager- Fixed Term Maternity Cover

The company

Hamilton’s 120 year history – from its beginnings in Lancaster in the USA to Biel, Switzerland’s watchmaking capital – has been a long and eventful journey. Today, highlights from Hamilton’s pioneering role in the worlds of aviation, cinema, electric and digital technology shape the collection combining the brand's American spirit with modern Swiss technology.

For more than six decades Hamilton has attracted innovative minds with eye-catching shapes, unique designs and the use of modern materials to craft both a collection and iconic brand. Having appeared in countless Hollywood blockbusters, Hamilton has created a tradition of integrating its signature styles with epic storylines ranging from Stanley Kubrick’s futuristic 2001: A Space Odyssey to action stand-outs Die Hard and the fan-favorite Men In Black trilogy.

Hamilton has been timing the skies since 1919, when the pioneering pilots of the era put their trust in the precision of its watches and navigation instruments. In addition to keeping the first American airmail service on track, Hamilton became the official watch of TWA, Eastern, United and Northwest in the 1930s. Adventure joined accuracy as these instruments demonstrated their unrivalled expertise «co-piloting» expeditions with destinations as challenging as the South Pole, and partnering the first American coast to coast air services which took commercial flying into the modern age. Today the brand is partner to a variety of international aviation events and has Nicolas Ivanoff, the leading French aerobatic pilot as its ambassador.

Job description

This position is fixed-term maternity Cover contract

Key Tasks

• Day-to-day management of all the Digital activity of the website (display of watches, returns and exchanges, payments, customer contact via phone and email…), in terms of sales and customer service.

• Ensure that the e-commerce website activities are in line with the local and international marketing plan. Cooordinate this with the relevant marketing and PR responsbilities.

• Collaborate, alongside the Marketing Manager and Hamilton Head Office team, with agencies on the management and optimisation of digital campaigns.

• Daily monitoring & optimise PPC / SEA / retargeting.

• Coordinate between Swiss and Local IT to ensure the performances of the website.

• Controlling and optimising the digital strategy across all owned online channels and 3rd party retailers :

• Daily monitoring and update of all the products and content on the ecomm website.

• E-comm website:

• Managing the relationship with the customer (mail / phone / livechat / complaints / questions / stock…)
• Validating orders (fraud checks, control of processes, cart abandonment…)
• Reporting: daily analysis of sales / traffic and reporting on central KPI’s and any other statistics
• Optimising: improve traffic / sales / KPI's / content / customer experience

• AB Testing and User Interface optimisation: plan / implement / analyse AB Testing to improve the customer journey and the sales.

• Managing the e-commerce executive & ecommerce coordinator

Profile

Key skills

• Experience in digital marketing and ecommerce environment (agency or in-house)

• Good command of:

• Magento or other Content Management System (CMS)
• SAP
• Photoshop
• MS Office Tools (Excel, Power Point)
• Google Analytics
• Google Webmaster
• All things digital with a desire to learn: including but not limited to Facebook / Twitter / Instagram / YouTube / Google / Yahoo, apps, smartphones…

• Excellent level in English (written and spoken)

• Genuine Passion for customer, luxury / fashion and the Brands target audience & proven experience of dealing with customers

• Good with data and attention to detail - customer analysis, segmentation, sales follow-up

• Show a broad interest in technology and demonstrate a sensibility to good UX/design and data-driven user testing (eg AB and multivariate testing)

• Goal oriented and performance driven

• Detail oriented, ability to multitask, ability to prioritize and manage multiple projects simultaneously in a fast-paced, deadline drive

Contact

Nick Bright

HR Business Partner