Brand Communication Manager
- Manage and execute corp. marketing tactics, including tradeshow and event management, collateral coordination, video production etc.
- Promote overall Corp. Brand image, be responsible for planning and formulating the annual Corp. Branding campaign roadmap
- Based on the overall SBU market strategy of the company, accurately target the target audience, organize the implementation of online and offline omni-channel promotion, establish an effective analysis to build the brand
- Create brand/communication experts and learning communities (brand advocates) to develop high-quality brand content, actively explore product promotion of various channels.
- Maintain effective, cohesive, and engaged relationship with brand stakeholders
- Edit and compile the necessary brand assets for overall brand promotion, cross-SBU collaboration to complete large-scale brand communication activities.
N.A.
Your ZEISS Recruiting Team:
Qiong Wang (??), Xiaojun Yang (???)
About the company
