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District Account Manager

Location: Baroda

Role Overview:

• Sell franchise products/ implants within a territory.
• Work closely with Orthopaedic Surgeons, Purchase Department of Hospitals to generate demand and negotiate and close deals.
• Provide weekly and monthly sales action plan to manager, reflecting the activities required in each account to achieve sales objectives.
• Analyse sales reports to find opportunities, recognize routine problems; analyze causes and recommend solutions.
• Able to achieve sales in routine situations, and with guidance when handling more complex deals.
• Participate in Trade Displays and Conference when required.
• Develop understanding of customer needs to identify sales opportunities.
• Attend call from surgeons for daily implant requirements; understand specific implant need and recommend solutions as product consultant to the surgeon.
• Identify tender/contract opportunities and work with colleagues to deliver.
• With guidance, develop an effective and efficient territory plan.
• Identify and train surgeons on new technologies and solutions through consult-in-surgery, one-on-one sales calls, one-to-many training sessions.
• Demonstrate Product in one-to-one call and take surgeons through Technical guide for the product.
• Work with manager to identify customer in-service needs to support use of products efficiently and effectively.
• Develop and maintain strong relationships with all levels of customers – CSSD team, OT In-charge and Biomedical person.
• With assistance, co-ordinate and deliver in-services education sessions.
• With guidance, prepare a plan to optimize key account development and sales growth.
• Identify and document key customers and decision makers.
• Be aware of Key Account strategies for growth.
• Identify and optimize cross selling opportunities and work with managers/colleagues to realize these.
• Handle Key account consigned inventory and maintenance of consigned instruments.
• Develop understanding and continually enhance personal understanding of product's features, benefits, correct product application and usage and anatomy, physiology and medical procedure knowledge, through practical experience, training programs, and learning from key end-users.
• Able to demonstrate application/usage of products and differentiate them from competitor's products.
• Develop understanding of competition products, their features-advantages-benefits.