Loyalty & Customer Engagement Manager
At Swarovski, where innovation meets inspiration, our people desire to explore, experience and create. As a Loyalty & Customer Engagement Manager you will get a chance to work in a rewarding role within a diverse team that is pushing boundaries. Be part of a truly iconic global brand, learn and grow with us. We’re bold and inventive, revealing astonishing things like no one else can. A world of wonder awaits you.
About the job
Your responsibilities include, but are not limited to:
Develop and execute the overall strategy and roadmap for the company's loyalty program, aligning with business objectives and customer needs.
Design and implement innovative and personalized loyalty initiatives to drive customer engagement, retention, and increase the customer’s lifetime value.
Design and deploy personalized Customers Journey to provide exceptional customer experience
Lead the development of loyalty program communications, including email campaigns, targeted offers, gifting strategy, and member communications.
Utilize customer data and insights to segment customers and tailor loyalty offerings and communications accordingly.
Monitor and analyze key performance metrics related to loyalty program effectiveness, including member acquisition, engagement, redemption rates, and ROI.
Measure the effectiveness of loyalty programs and make recommendations for improvement based on insights.
Collaborate with cross-functional teams, including marketing, product, and customer service, to integrate loyalty initiatives across all touchpoints.
About you
We are looking for a unique and amazing talent, who brings along the following:
University degree/ Education, preferably in Economics, Communications or Marketing
2-5 years of professional experience in a similar role within an international setting
Experience in project management
Excellent analytical and problem-solving skills
Excellent English proficiency, presentation, and communication skills
Experience with Microsoft Office package
Experience with Marketing Automation platforms
Experience with a CRM Marketing platform is a plus
Team orientation, and ability to work effectively with all levels of the organization
Innovative and creative approach whenever possible and can-do attitude
What we offer
You can expect a range of benefits, including:
Swarovski products discounts
Full coverage of accident insurance
Attractive pension fund conditions
Subsidized public transportation or free parking
Employee canteen with buffet
Masters of Light Since 1895
Swarovski creates beautiful crystal-based products of impeccable quality and craftsmanship that bring joy and celebrate individuality.
Founded in 1895 in Austria, the company designs, manufactures and sells the world's finest crystal, gemstones, Swarovski Created Diamonds and zirconia, jewelry, and accessories, as well as crystal objects and home accessories. Swarovski Crystal Business has a global reach with approximately 2,400 stores and 6,700 points of sales in around 140 countries and employs more than 18,000 people. Together with its sister companies Swarovski Optik (optical devices) and Tyrolit (abrasives), Swarovski Crystal Business forms the Swarovski Group. A responsible relationship with people and the planet is part of Swarovski’s heritage. Today this legacy is rooted in sustainability measures across the value chain, with an emphasis on circular innovation, championing diversity, inclusion and self-expression, and in the philanthropic work of the Swarovski Foundation, which supports charitable organizations bringing positive environmental and social impact.
Swarovski is an equal opportunity employer. We give our people the guts to celebrate individuality and pride ourselves on creating a workplace where people feel involved, respected, valued, connected, and heard. A place where anyone/everyone belongs. All aspects of employment including the decision to hire, promote, discipline, or discharge, will be based on merit, competence, performance, and business needs. We do not discriminate based on race, color, religion, marital status, age, national origin, physical or mental disability, medical condition, pregnancy, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under the law of the countries we operate in.
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