Marketing Manager GSM Biosurgery
Ethicon, a member of the Johnson & Johnson Family of Companies, is currently recruiting a Marketing Manager GSM Biosurgery for the Surgiflo brand and Flowables product category, to be based in Raritan, NJ.
At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at https://www.jnj.com/.
This is an exciting opportunity to join a highly engaged, motivated, and collaborative team to drive the ambition of the full ETHICON Biosurgery portfolio. The Marketing Manager SURGIFLO, GSM Biosurgery, will be responsible for leading projects and end-to-end brand management including partnering to develop brand strategy for the SURGIFLO Brand, as well as for Commercial Leadership and overall Brand Support. This individual will apply Biosurgery growth strategies to get results and ensure achievement of business plans.
Responsibilities:
- Partner with the Sr Manager SURGIFLO brand lead on end-to-end brand strategy including platform segmentation, positioning, pricing strategies, claims, and life cycle management.
- Partner with Regional Marketing to ensure flawless global implementation of the brand strategies and ongoing program execution.
- Participate as a key member of the project leadership team, driving clinical objectives, while balancing schedule and resourcing. Partner with R&D, Medical Affairs, Regulatory, Sales, Regional Marketing, Finance, GBI, and key customers in planning, coordinating and sequencing product launches and line extensions.
- Provide commercial input to the advancement of product concepts through the new product development process including providing insights and voice of customers, developing the business case, implementing target product profiles, and leading product launch excellence.
- This person has the responsibility to reach financial targets within specified budgets and timeframes. This person will ensure applicable company compliance with all relevant country and regional requirements, company regulations, policies, and procedures.
