Marketing Data Analyst
The Data Analyst is essential in supporting various teams in RMS, providing ad-hoc reports for sector marketing, developing Power BI dashboards and data workflow by gathering and confirming requirements through use cases and prioritizing business value. The role also support digital related projects.
Main Tasks
- Understand and manage various data sources across RMS (sources including but not limited to SAP ERP, CRM and WeChat ecosystem)
- Provides insights through internal ad-hoc reporting and dashboards from both data and business perspectives on daily/weekly/monthly basis
- Define data workflow by understanding RMS business process and analyzing requirements, collaborating with GC BI team
- Actively engage in current digital related projects, providing innovative and cost-efficient solutions with data analysis and business insights
- Identify digital and data-driven business opportunities that bring (new) revenue from new digital solutions. Partner with various internal departments
Experience
- Proven working experience as Data Analyst or Business Data Analyst (2-year experience+ preferred)
- Proficient with Excel Pivot, VBA
- Working experience with at least one of the mainstream BI tools (PowerBI, Tableau etc.)
- Strong business acumen and data-driven mindset as a problem solver
- Database knowledge and experience with SQL is strongly preferred
- Knowledge and experience with ETL and data workflow with KNIME / Alteryx is preferred
- Marketing and UI UX Design knowledge is strongly preferred
- Data science background is preferred
- Programming skills with Python and R is preferred
- Knowledge of SAP ERP & CRM is preferred
- Team player with excellent interpersonal skills
- Excellence in written and verbal communication of both Chinese and English
Über die Firma
