Ingka Centres: Marketing Customer Experience Leader

Come see the wonderful workday where we create a better everyday life for the many!

We believe you have great passion for creating value for the many people! Your focus is on the customer, and with a great deal of business courage you jump on every opportunity to take charge of the possibilities that can make their experience with us even better.

We believe you are experienced within marketing, and you have worked with creating and implementing tactical plans and following up. You come with a business understanding and background from working in a customer focused and fast-paced environment. To succeed we need you to be a true team player with great collaboration skills who thrives when getting the chance to be innovative and creative.

Additionally, you have the knowledge of:
• Understanding existing and potential customer’s needs, behaviors and aspirations
• Driving engagement with various levels of the local community
• Using data and insights about customer interactions can be translated into seamless solutions
• Integrated campaigns to effectively integrate and combine mass and one-to one communica-tion
• How to plan and execute marketing events
• Budgeting

WHAT YOU NEED TO HAVE:
• Bachelor’s or master’s degree in marketing or communication
• Business understanding and a background from working in a customer focused, fast-paced and multichannel environment.
• Experienced in creating and implementing mid-term tactical plans and following up goals.
• Proven customer-focused mind-set.
• Assertive with the ability to influence through the use of customer insight.
• Self-reliant and motivated with a proven ability to work as part of a team as well as independently.
• Experience in problem-solving and conflict-management.
• Management position experience in a people-centric organisation, and ability to lead in a changing environment.
• String written and verbal communication in English

WHAT YOU WILL BE DOING DAY TO DAY:
As our Customer Experience Leader, you will be responsible for driving the customers to Churchill Square by excellent marketing as well as to create an outstanding customer experience. In other words, you will enable the Meeting Place to provide enjoyable, memorable and personalized customer experiences before during and after the visit, both online and offline!

More specifically you will, amongst other things:
• define commercials goals, marketing strategy and budgeting process as well as working with the commercial calendar to drive loyalty/brand awareness
• plan, create and integrate promotion of events/campaign/marketing activities into all medias, including promotion via digital tools and PR
• create, own and manage the Customer Experience journey for Churchill Square

The position will be based in Churchill Square Meeting Place in Brighton, UK. You will report to the Meeting Place Manager.

TOGETHER AS A TEAM
It is the purpose of Ingka Centres to drive visitation to IKEA. Ingka Centres is realizing that by creating Meeting Places where people love to go to and come back again and again. These Meeting Places is places where people can gather, socialize, shop, eat and experience new things together. Today we provide 34 Meeting Places in 13 different markets and we have big exciting plans for the future. Read more about us here: https://www.ingkacentres.com/en

As our Marketing & Customer experience Leader at Ingka Centres you will be a part of the Operations Function. The purpose of the Operations function is to achieve operational results, drive efficiency improvements and enhance commercial performance and brand value of the Meeting Places.

WHAT YOU NEED TO KNOW:
This position is full time, you will work 39 hours per week, Monday to Friday.

To enable us to get to know you in the best way, we ask that you please include an up-to-date version of your CV with a cover letter.

Advertising Closing Date: 13th September

Successfully shortlisted candidates will be invited to a virtual interview with the hiring team.

If you have any questions regarding the role or around the recruitment experience, please contact Cheryl Craig.

Our co-workers bring unique ideas and talents to work every day and we offer a variety of benefits that suit their and their family’s everyday needs. Read more about the wonderful IKEA every day here: Good reasons to become one of our co-workers - IKEA

WE CARE FOR THE PEOPLE
It takes the diversity of thought, background, and culture to make a great idea a reality. We welcome candidates from all walks of life to join us, where we feel valued for our uniqueness and recognized for our diverse talents